Evaluations of the roles of various communication tools including advertising, sales promotion, personal selling and public relations.
This course may not be repeated for credit.
Prerequisite(s)
- Third year standing and Marketing 317 with a minimum grade of C-
Sections
| LEC 1 | MW 09:30 - 10:45
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| LEC 2 | MW 14:00 - 15:15
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This course will be offered next in
Winter 2008.