Strategic and managerial aspects of professional selling and sales force management. Topics include sales forecasting, recruitment, training, motivation, compensation and territory management, CRM, integration of technology, sales professionalism/ethics.
This course may not be repeated for credit.
Prerequisite(s)
- Third year standing and Marketing 317 with a minimum grade of C-
Sections
| LEC 1 | TR 12:30 - 13:45
| | | | |
| LEC 2 | TR 14:00 - 15:15
| | | | |
This course will be offered next in
Fall 2008.