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Course Listings » Fall 2008 » MKTG 761 - Buyer Behaviour - Fall 2008

MKTG 761 - Buyer Behaviour - Fall 2008

Study of factors influencing buyer decision-making processes and purchase behaviours, with implications for marketing practice.
This course may not be repeated for credit.

Hours

  • H(3-0)

Prerequisite(s)

  • Marketing 601

Sections

  • LEC 1M 18:30 - 21:20
This course will be offered next in Fall 2009.
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