University of Calgary

MKTG 795 - International Marketing - Winter 2010

Design and implementation of marketing strategies across countries. Focuses on the global marketing environment and decision issues on foreign market entry, local marketing and global management of marketing activities.
This course may not be repeated for credit.

Hours

  • H(3-0)

Prerequisite(s)

  • Marketing 601

Sections

This course will be offered next in Fall 2010.
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