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Course Listings » Winter 2011 » MKTG 431 - Retail Management - Winter 2011

MKTG 431 - Retail Management - Winter 2011

A strategic approach to the retail industry. Managing the retail operation, including site selection, store design, consumer behaviour in retail situations, buying, inventory management, and visual merchandising. The role of retailing in the global economy.
This course may not be repeated for credit.

Hours

  • H(3-0)

Prerequisite(s)

  • Marketing 317

Sections

  • LEC 1MW 09:30 - 10:45
    		Blackboard
    LEC 2MW 11:00 - 12:15
This course will be offered next in Winter 2012.
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