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Course Listings » Winter 2013 » MKTG 431 - Retail Management - Winter 2013

MKTG 431 - Retail Management - Winter 2013

A strategic approach to the retail industry. Managing the retail operation, including site selection, store design, consumer behaviour in retail situations, buying, inventory management, and visual merchandising. The role of retailing in the global economy.
This course may not be repeated for credit.

Hours

  • H(3-0)

Prerequisite(s)

  • Marketing 317.

Sections

  • LEC 1TR 09:30 - 10:45
    LEC 2TR 11:00 - 12:15
This course will be offered next in Winter 2014.
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