University of Calgary
MKTG 431 - Retail Management - Winter 2013
A strategic approach to the retail industry. Managing the retail operation, including site selection, store design, consumer behaviour in retail situations, buying, inventory management, and visual merchandising. The role of retailing in the global economy.
This course may not be repeated for credit.
This course may not be repeated for credit.
Hours
- H(3-0)
Prerequisite(s)
- Marketing 317.
Sections
This course will be offered next in Winter 2014.Powered by UNITIS. More features.